Auckland's most craved cookie brand.
Launched in October 2025, Dipped has sold out every single week since day one. We're raising $100k–$250k to scale production and meet the demand we're already turning away.
We sell out every single week.
Every Monday, Dipped releases a brand new menu of handcrafted gourmet cookies. And every week — without exception since launch — we sell out entirely. Delivery slots fill before we can open new ones. Customers message asking when they can finally get an order through.
This isn't a marketing problem. We spend as little as $10–15/day on ads during peak weeks — and often have to pause campaigns because we get overwhelmed with orders. The demand is real, proven, and far exceeds what we can physically produce from a home kitchen.
Unmatched Product
Every cookie is handcrafted from scratch with premium ingredients. Our weekly rotating menu creates urgency and scarcity that drives recurring purchases — not one-off sales.
In-House Tech Platform
Our entire e-commerce, delivery logistics, email automation, analytics, and driver management system is built in-house. Zero third-party fees, complete data ownership, rapid iteration.
First-Party Delivery
Our "Drop" driver program gives us full control of the delivery experience. No UberEats commissions, no brand dilution. Our drivers deliver warm cookies as brand ambassadors.
Proven, Constrained Demand
We turn away customers every week because we can't produce enough. This isn't projected demand — it's real paying customers we leave on the table every single week.
Underserved Market
Auckland has 1.7 million people with no dominant premium cookie delivery brand. We're first to market with a vertically-integrated, brand-led, direct-to-consumer model.
Catering & Events
Corporate catering, weddings, and gifting orders are a growing high-margin revenue stream. We've already fulfilled catering for corporate clients and private events.
60+ unique flavours and counting
A new lineup every week. Each flavour handcrafted, never repeated the same way twice.
17 weeks old. Zero unsold weeks.
Dipped launched in late October 2025 from a home kitchen in West Auckland. In just 17 weeks we've built a brand that sells out every drop, operates delivery across Auckland, attends 1–2 markets weekly, and generates $2,000–$3,000+ in weekly revenue — with significant spikes during seasonal events.
Milestones
Where your investment goes.
Every dollar removes the bottleneck between us and the revenue we're already leaving on the table. We're not speculating on demand — we're scaling to meet it.
What investors ask us.
Interested? Reach out.
All inquiries are confidential. We'll schedule a call to share detailed financials, our roadmap, and answer any questions.
Thank you.
We've received your inquiry and will be in touch within 48 hours. All discussions are treated with strict confidentiality.