Dipped / Brand resources
A little Dipped.
Ready for your story.
The real marks. The original images. Everything you need to present Dipped clearly and consistently.
Updated 14 October 2026 · Individual files below · Original PNG downloads preserve transparency.
The signature
Our brand marks.
Use the supplied artwork at its original proportions. The light mark is designed for dark backgrounds.
The good stuff
Original product images.
Whole-product cut-outs, ready for layouts. These represent our flavour archive; check this week’s menu before describing a flavour as available.
Candy Floss Cookie
PNG · 2000 × 2000 px
Dipped Candy Floss Cookie, shown as a transparent product cut-out. Flavour availability varies with the rotating menu. Credit: Dipped Cookies.
Original Afghan Cookie
PNG · 1000 × 1000 px
Dipped Original Afghan Cookie, shown as a transparent product cut-out. Flavour availability varies with the rotating menu. Credit: Dipped Cookies.
Original Strawberry Shortcake
PNG · 800 × 800 px
Dipped Original Strawberry Shortcake, shown as a transparent product cut-out. Flavour availability varies with the rotating menu. Credit: Dipped Cookies.
Keep it recognisable
Simple, warm and unmistakably Dipped.
Our website palette
Dipped pink
#F55E87Ink
#131218Soft lilac
#FAF8FFWhite
#FFFFFFThese are the website interface colours. Preserve the colours embedded in the supplied logo files.
Type & imagery
Our website uses Inter with a system sans-serif fallback. Keep headings clear and confident, with room for the products to stand out.
Show transparent product images whole, against simple colour fields. Keep text separate from the food and preserve the original aspect ratio.
For small text, use dark ink on a pale background. Avoid pink body text on white where contrast is too low.
Working with our assets
A few useful guidelines.
- These assets are supplied for editorial coverage of Dipped and agreed Dipped collaborations. For advertising, merchandise, packaging or other commercial uses, contact hello@dipped.nz to confirm the scope first.
- Use the logos in their supplied colours and proportions. Leave clear space of at least one quarter of the mark’s width around it. Do not stretch, redraw, recolour or add effects to the mark.
- Keep the whole product visible when using transparent cut-outs. Preserve the original proportions and transparency, and use a simple background. Do not alter the food or present an image as a different flavour.
- Suggested image credit: Dipped Cookies. Use the supplied captions and link to dipped.nz where appropriate. Product imagery does not confirm current availability; check the live menu before publication.
- Please do not imply an endorsement or partnership that has not been agreed. Plattr has its own brand; these files are Dipped assets. For a founder portrait, interviews, additional photography or current business figures, contact the team.
Need a different format, photography or a founder portrait? Send an asset request.